Feature Friday - White Cotton Tea Towels

Posted on: 03/11/2023, 07:00

It’s time for another Feature Friday, and this month we will be showcasing a Clever Baggers Favourite; The White Cotton Tea Towel. Read on to find out about this iconic home accessory.

Tea Towels or Kitchen Towels have been a home accessory for many years. They originally were an accessory for the upper class in 18th century England, and now most households will have numerous tea towels in various sizes, colours and designs. Tea towels are usually much thinner and are traditionally made from linen. They can be used to polish delicate china, furniture, jewellery and more. They are also often used as décor.

At The Clever Baggers we offer cotton, linen, cotton & linen blend, in different sizes and mainly in white, although we do have available linen, cream, yellow and pink. In this blog post we’re going to show you why we think the white cotton tea towel is a favourite amongst our customers.

image of a daffodil printed tea towel cleaning a dinner plate.

1. Classic Elegance:
There's something timeless and elegant about a plain white cotton tea towel. Its pristine appearance is universally appealing, making it an ideal choice for both traditional and contemporary settings. A crisp, white tea towel can easily blend into any kitchen or home décor. If you have this printed, it ensures your branding and message remain a constant presence to your customer.

2. Custom Branding:
One of the greatest advantages of plain white cotton tea towels is their ability to act as a blank canvas for your brand. Custom printing your logo, tagline, or a unique design on these towels ensures that your message is front and centre in kitchens, where people spend a significant amount of time. It's an excellent way to increase brand recognition.

3. Durability:
Cotton is known for its durability and absorbent qualities. A tea towel made from high-quality cotton will withstand the rigors of everyday use. By offering such a useful item as a promotional product, you're ensuring your brand remains in the spotlight for a long time, building brand loyalty with your customers.

Image of printed tea towels hanging on a line

4. Eco-Friendly Appeal:
Plain white cotton tea towels align with the growing demand for eco-friendly products. They are reusable and reduce the need for disposable paper towels, which is not only environmentally responsible but also cost-effective. As consumers increasingly value sustainability, associating your brand with eco-consciousness can be a significant selling point.

5. Unique Designs for Special Occasions:
The holiday season is a prime opportunity to market custom tea towels. When adorned with festive designs, these towels become must-have items for holiday enthusiasts. Imagine selling tea towels with Christmas-themed designs at Christmas markets or with creative patterns for various events and stalls. They make for wonderful, unique gifts and collectors' items.

6. Practicality:
Tea towels are incredibly practical. They're used for drying dishes, hands, and more. The functionality of a tea towel means it won't gather dust on a shelf; it will be put to use daily, ensuring your brand is seen regularly.

Image of a folded green printed tea towel

Image of a recipe printed onto a cotton tea towel

image of branded tea towel

7. Great for Gift Sets:
Customised cotton tea towels can be bundled with other kitchen essentials like aprons, oven mitts, utensils, sauces, and other ingredients to create enticing gift sets. This increases the perceived value of your promotional offering and makes your brand more memorable.

8. Cost-Effective Promotion:
Compared to many other promotional products, plain white cotton tea towels are relatively affordable. Their affordability makes them a cost-effective choice for businesses of all sizes.

Image of School Printed Tea Towels

Plain white cotton tea towels, when adorned with custom prints and creative designs, embody simplicity and elegance. They are practical, eco-friendly, and serve as a canvas for your brand message. These qualities, along with their versatility and durability, make them a stellar promotional product. For holiday markets and various stalls, their appeal as gifts and collectors' items further enhances their desirability.

Tea Towels are also a brilliant way for PTA’s to raise money for their schools. Who doesn’t have a printed tea towel with a child’s drawing on it somewhere right! Recently we have seen more and more print orders come through for tea towels printed with drawings of the guests of hen parties or even weddings.

So, the next time you're considering a promotional product, don't underestimate the power of the humble tea towel. It might just become a staple in your branding strategy and a hit at your holiday market booth.

Associated Product List

The Clever Baggers Ltd,
5 Four Crosses Business Park,
Llanymynech, Powys,
SY22 6ST

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Feature Friday - White Cotton Tea Towels

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